Adele Dejak & African Iconography
- digglirs
- 7 days ago
- 2 min read
Updated: 3 days ago
A Story of Heritage, Craft, and Empowerment
Born in Kano, Nigeria and educated in the UK, Adele Dejak found her true creative calling in Nairobi. Frustrated by the lack of jewellery that reflected her African identity, she launched her namesake brand in 2008. Her pieces are deeply inspired by traditional adornment from across the continent, particularly Nigerian beadwork, West African textiles, and Fulani and Tuareg design.
What began as a personal expression quickly grew into a globally recognised brand known for powerful, sculptural pieces that blur the lines between fashion and art.
Sustainable Design with a Sculptural Edge
Each Adele Dejak piece is handcrafted in Nairobi using locally and ethically sourced materials. She works primarily with recycled brass, aluminum, and Ankole cow horn, creating jewellery that is not only striking but also sustainable. Her commitment to ethical production supports local artisans and promotes environmentally responsible design.
A Global Voice for African Luxury
Adele Dejak's work has received international acclaim. Her designs have been featured in global campaigns, art galleries, and in the wardrobes of cultural icons like Beyoncé in Black Is King. She has collaborated with major brands, including Salvatore Ferragamo, and has been profiled by outlets such as CNN and Vogue Italia.
Why We Love Her at Loved Africa
Wearable Art: Every piece is a fusion of sculpture and storytelling.
Heirloom Quality: Made to be cherished and passed on.
Conscious Craft: Rooted in sustainability, heritage, and care.
Final Thoughts: What's Next for Adele Dejak
The brand is evolving to include homeware, fragrances, and couture-level handbags. As she continues to expand her creative vision, Adele Dejak remains a key figure in shaping the global future of African luxury.